The June Issue

Meet Mohamed Benchellal, Fashion Designer Creating Empowering Sculptural Designs For The Stars

  • Exploring Some of The World’s Most Colourful Locations
  • Your Day & Night Guide To The Hottest Places In São Paulo
  • An In-Depth Look at Taipei, The Eden of The East
The June Issue


KLM passengers are up-market business and leisure travellers.
They are innovative and always on the move.


of KLM passengers are men.


of KLM passengers are women.


are Leisure passengers.


are Business passengers.

Age KLM passengers

Nationality KLM passengers


of KLM passengers stay in 5-star hotels per month.


have an ABC1 income, high consumption power and are aboveaverage spenders.

€ 2,130

is the average amount that KLM passengers spend per trip.

Source: KLM Annual Research.

Download de mediakit

Rates and Specs

Technical specs (width x height)

  • Size magazine: 200 x 260mm + 3mm bleed

  • Printing process: offset rotation

  • Material: Certified PDF MagazineAds_1V4

  • Distribution: 135,000

  • Double-page spread

    2 x 1/1 page

  • Single page

    200 x 260mm

At least 3mm bleed allround. Files should be accompanied with a colour proof. When no colour proof is provided, we hold no responsibility for possible deviations. Please add crop marks to the document.

Advertising rates

  • Single page

    € 19,900

  • Double-page spread

    € 38,900

  • Inside back cover

    € 23,900

  • Outside back cover

    € 27,900

  • Inside front cover

    € 24,900

Surcharge prime positioning: 15% on gross rate.
Advertorial-production costs per page: € 1,600.

Creative solutions rates

  • Business Lunch (limited availability)

    € 55,000

  • Theme-based production, per page

    € 21,500

  • Tourist Promotion, starting from

    € 40,000

  • Custom-made Advertorial

    € 21,500

Final approval lies with the editorial team.
Please notice creative solutions require a 2-month-lead time prior to each issue date.

Download de mediakit

Production schedule

Issue 2024

Deadline reservations

Deadline material

Deadline (advertorial)


5 January

8 January

On request


2 February

6 February

On request


1 March

4 March

On request


2 April

5 April

On request


3 May

7 May

On request


31 May

4 June

On request


5 July

8 July

On request


2 August

6 August

On request


2 September

5 September

On request


4 October

8 October

On request


1 November

5 November

On request

New issues appear on the first day of the month.


KLM flies to 162 destinations in 72 countries, with a partner network that reaches every corner of the world. KLM flies to more destinations in Greater China than any other European airline: we operate 67 flights per week to 8 destinations.

For all KLM flight destinations, please visit